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Data-guided Ways For B2B Businesses To Do Content Marketing

By: Abhirupa Purkayastha
Did you know that 59% of B2B marketers have no clarity on what an effective or successful content marketing program looks like? If you're a B2B marketer then these 6 data-backed tips will help you keep confusion away from your content marketing strategy. 
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5 Things Advertisers Need To Know About Dads

By: TechShu

Dads hate shopping. Dads can't change diapers. Dads can't cook. Dads can't do this...dads can't do that. Well, it's time to change the way dads are stereotyped as clueless and incompetent when it comes to parenting. Dads are as involved as moms - from grocery shopping to buying products for their kids. Here're some interesting facts - from Father's Day spending to how dads view online advertising.


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