Category: Blog

Today is World Usability Day! If you are wondering what is World Usability Day, here is the Wikipedia definition.

We’d a great time at the Summit. Learnt new things, struck up digital conversations with amazing people from the industry, discussed ideas, walked a lot, drank countless cups of coffee, attended the Google workshop, and not to forget checked out

Stress affects us all and no more so than in the workplace. The chemicals, adrenaline and hormones which build up in our systems in response to the pressures of everyday life have no way to dissipate in our modern lives, and the effects of this can be serious enough to cause significant physical and psychological […]

Kolkata, the city that truly lives up to its name City of Joy, is decked out in bright and colourful lights, pandals with different themes, and unique sculptures to welcome Goddess Durga. The celebrations, not limited to Kolkata, have gripped the entire Eastern India (West Bengal, Assam, Bihar, Jharkhand, Manipur, Odisha,  and Tripura). It’s one of the biggest festivals celebrated in Eastern […]

Our series on what went viral in 2014 (so far).  1. Bring Back Our Girls – On 15th April a sleepy town in Northern Nigeria woke up to witness a night filled with atrocity and horror. Dozens of heavily armed terrorists, belonging to an Islamist group called Boko Haram (which in the Hausa language means […]

The mother-child relationship is as old as mankind; however the day that officially celebrates the specialness of the bond reached 100th year on May 9th. This year we’ve seen a slew of heartwarming ads – each telling a gripping story that will move you to tears. Over here we’ve rounded up some of the most touching […]

It’s not always the extraordinarily good campaigns that go viral on social web. Even the bad ones get their fair share of comments, dislikes, tweets and mentions. Remember #AskJPM or Tesco “off to hit the hay” campaigns?  April – The Month of Social Media Disasters & Embarrassment  Everyone welcomed April with Fool’s Day, but some brands […]

Google Now has got a new feature that is all set to bring together the worlds of internet and reality. The feature is up and running from today onwards.

Bart van Olphen has a novel idea: he wants to teach how to cook sustainable fish dishes. His Instagram videos are helping his idea turn into reality. Bart’s Fish Tales, known as the world’s shortest cooking show, already has over 43,000 followers on Instagram.     The videos run for 15 seconds and Olphen knows that in […]

Facebook will hold its F8 developer conference for the first time since 2011. The media is abuzz with what to expect at the event considering the fact that Facebook is now more of a mobile-focussed company. At the last F8 event, Facebook’s announcements were mainly centered around the desktop website.   Here’s a roundup of what-to-expect […]

Forrester has both good and bad news for Facebook. According to a new report by the market research firm, for every 1 million fans drawn to a company’s Facebook page, each of the posts received around 700 interactions. For Twitter, the ratio was about 300 interactions per 1 million followers. The report titled “Use Instagram […]

Twitter shared its financial results for Q1 2014 - the company reported $250 million in revenues out of which advertising revenue totaled $226 million. And mobile advertising revenue was approximately 80% of total advertising revenue.